Practical insight for turning relationships into growth.

In:form

Licensed Partners

July 29, 2020 By Colleen McKenna

Why You Need to be Careful Automating Your LinkedIn Lead Generation

Between emails, InMails, and connection requests, I receive a daily stream of questions about automating LinkedIn outreach.

Read article

CEOs Essential

July 22, 2020 By Colleen McKenna

Why I Use Grammarly

Whether communicated in 140 characters or thousands of words, the written word creates and leaves an impression.

Read article

In:form

Job Seekers

July 15, 2020 By Colleen McKenna

It’s Your Time to Learn; Re-invent, Re-skill and Remain Relevant

I first wrote, Reinvent Yourself – 37 Ways for Marketing Professionals to Stay Marketable, 2013, updated it in 2016, and now, it only seems fitting to bring it back again. I hate it when ...

Read article

Hiring Career

July 8, 2020 By Colleen McKenna

LinkedIn’s #OpenToWork is a way to stand out and be seen

If you find yourself in a job search, this post is for you. If you know someone in a job search, my guess is that you do, please share it with them and encourage them onward.

Read article

In:form

Content

June 24, 2020 By Colleen McKenna

I’m a fan of the LinkedIn “Send” Button

Sharing content on LinkedIn is always a hot topic. It is essential to share content with intention and focus on engagement.

Read article

In:form

Development

June 17, 2020 By Colleen McKenna

I Want to Share Your Posts Just Not All of Them

“I’m often included in other people’s LinkedIn posts and assume it’s because they want me to engage with their content and share it with my network. What are your thoughts on that?”

Read article