---
title: in:form - The Intero Advisory Blog | Intero Advisory | Essential
description: Essential | in:form - The Intero Advisory Blog | Intero Advisory
---

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In:form by Intero Advisory

# Practical insight for turning relationships into growth.

Clear thinking on LinkedIn strategy, professional networks, visibility, sales, recruiting, and the work behind sustainable growth.

Ideas you can use

## The latest from In:form

Useful perspective for leaders who want better conversations, stronger networks, and more intentional growth.

[![](https://blog.interoadvisory.com/hubfs/Imported_Blog_Media/My-Writing-Assistant.png)](https://blog.interoadvisory.com/blog/2020/07/why-i-use-grammarly)

[CEOs](https://blog.interoadvisory.com/blog/tag/ceos) [Essential](https://blog.interoadvisory.com/blog/tag/essential)

July 22, 2020 By Colleen McKenna

## [Why I Use Grammarly](https://blog.interoadvisory.com/blog/2020/07/why-i-use-grammarly)

Whether communicated in 140 characters or thousands of words, the written word creates and leaves an impression.

[Read article](https://blog.interoadvisory.com/blog/2020/07/why-i-use-grammarly)

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[In:form](https://blog.interoadvisory.com/blog/2020/07/add-a-linkedin-company-page-follow-button-to-your-website)

[CEOs](https://blog.interoadvisory.com/blog/tag/ceos) [Essential](https://blog.interoadvisory.com/blog/tag/essential)

July 1, 2020 By Matt Culloty

## [Add a LinkedIn Company Page Follow Button to Your Website](https://blog.interoadvisory.com/blog/2020/07/add-a-linkedin-company-page-follow-button-to-your-website)

Getting people to follow your company page can be hard. Unlike your profile page where you can request connections, you can’t request people to follow your page. So, you have to make it ...

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[In:form](https://blog.interoadvisory.com/blog/2020/02/if-you-dont-have-linkedin-proximity-youre-missing-out)

[CEOs](https://blog.interoadvisory.com/blog/tag/ceos) [LinkedIn](https://blog.interoadvisory.com/blog/tag/linkedin)

February 5, 2020 By Colleen McKenna

## [If You Don’t Have LinkedIn Proximity, You’re Missing Out](https://blog.interoadvisory.com/blog/2020/02/if-you-dont-have-linkedin-proximity-youre-missing-out)

I listened closely the other day to a presentation on proximity. While it was related to a different topic, I saw the immediate connection to the value of proximity on LinkedIn and social ...

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[In:form](https://blog.interoadvisory.com/blog/2018/08/the-value-behind-personalizing-connection-requests)

[General](https://blog.interoadvisory.com/blog/tag/general) [Essential](https://blog.interoadvisory.com/blog/tag/essential)

August 23, 2018 By Sarah Bentley

## [The Value Behind Personalizing Connection Requests](https://blog.interoadvisory.com/blog/2018/08/the-value-behind-personalizing-connection-requests)

Networking on LinkedIn can be valuable, regardless of your occupation. For business professionals especially, making connections on LinkedIn can sometimes make or break you gaining a new ...

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[In:form](https://blog.interoadvisory.com/blog/2018/08/stop-networking-and-actually-get-to-know-people)

[CEOs](https://blog.interoadvisory.com/blog/tag/ceos) [Development](https://blog.interoadvisory.com/blog/tag/development)

August 7, 2018 By Colleen McKenna

## [Stop Networking and Actually Get to Know People](https://blog.interoadvisory.com/blog/2018/08/stop-networking-and-actually-get-to-know-people)

Speed networking has been off my radar for a while now. It’s just not enough anymore. The five to ten minutes of uber-high level pleasantries, quick questions focused on what you do, who ...

[Read article](https://blog.interoadvisory.com/blog/2018/08/stop-networking-and-actually-get-to-know-people)

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