Posting an Update vs. Publishing a Post
We have been teaching professionals how to use LinkedIn effectively since 2011. So, we know that LinkedIn lingo can be confusing.
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Formatting Content for LinkedIn
As a company or business, a primary marketing goal is to position your brand in a way that showcases the organization at its best. In a physical sense, this is done through marketing and ...
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LinkedIn Recruiter: How to Filter Candidates in Projects
As the recruiter at Intero Advisory, I work in LinkedIn Recruiter every day. For those of you that are not familiar with the LinkedIn Recruiter subscription, it allows special access for ...
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How do Your Employees Look?
It’s review time. If you have colleagues or employees on LinkedIn, it’s time to understand LinkedIn beyond your individual profile. Consider your profile and those of your staff/colleagues ...
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Beware of Bad Headlines
The headline is the most important part of the story. In fact, statistics say that on average, 8 out of 10 people read headline copy, compared to 2 out of 10 who read the rest of the story. ...
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Are Your LinkedIn Skills Even Important?
Many of our readers have heard the Intero team’s philosophy in a speaking engagement, at a workshop or in multiple 1:1 private training sessions. We believe LinkedIn is the most powerful ...
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